One of Gravytrain's clients, Academy Insurance, are an insurance broker that offer over 50's, van, prestige and performance car insurance to its clients. Academy are currently unhappy with the way that there website is converting. Gravytrain have addressed this problem for them by creating a landing page specific to each type of insurance in the hope that users will land on the correct landing page and find exactly what they want straight away and take out a policy.
The landing pages are still in the design process and are currently not live. Stay tuned to this official Gravytrain Limited blog to keep up to date with all the latest news and updates from Gravytrain.
Wednesday, 30 January 2008
Monday, 28 January 2008
Gravytrain Ltd Case Study: QuoteYourTaxi.com
QuoteYourTaxi.com is a website, built and designed by Gravytrain Limited. QuoteYourTaxi have recently asked Gravytrain to change the call to action on their website as they have recently introduced a new interactive quoting system that gives users a quote instantly online in minutes.
Gravytrain changed all of the calls to action on the site to aim at getting users to get a quote online rather than getting the user to fill out their contact details, as it was before the new quoting system came into action. The new quoting system does however have some problems as it can only quote on insurance policies based on one vehicle. Gravytrain Limited got around this problem by creating a new form for users who are wanting to insure a fleet of vehicles with QuoteYourTaxi. This form gave QuoteYourTaxi all the details they needed to contact the customer and give them a quote.
Stay tuned to this official Gravytrain Limited blog for all the latest news and updates straight from Gravytrain.
Gravytrain changed all of the calls to action on the site to aim at getting users to get a quote online rather than getting the user to fill out their contact details, as it was before the new quoting system came into action. The new quoting system does however have some problems as it can only quote on insurance policies based on one vehicle. Gravytrain Limited got around this problem by creating a new form for users who are wanting to insure a fleet of vehicles with QuoteYourTaxi. This form gave QuoteYourTaxi all the details they needed to contact the customer and give them a quote.
Stay tuned to this official Gravytrain Limited blog for all the latest news and updates straight from Gravytrain.
Friday, 25 January 2008
Gravytrain Ltd Case Study: Spindoo Insurance
Spindoo Insurance came to us at Gravytrain Limited and asked us to design them a new logo that they could use for their branding. They wanted the logo to be animated on their website but still look appealing and unique when printed on paper.
Gravytrain designers have come up with a number of ideas for Spindoo Insurance, with the animation based on the 'p' and the 'd' spinning round and a unique logo for the company to use in the background.
Stay tuned to this Gravytrain Limited blog for all the latest news and updates straight from Gravytrain.
Gravytrain designers have come up with a number of ideas for Spindoo Insurance, with the animation based on the 'p' and the 'd' spinning round and a unique logo for the company to use in the background.
Stay tuned to this Gravytrain Limited blog for all the latest news and updates straight from Gravytrain.
Tuesday, 22 January 2008
Gravytrain Ltd Case Study: Quotesearcher
Quotesearcher.co.uk is designed and hosted by Gravytrain Limited. The designers at Gravytrain have recently decided to re-design the Quotesearcher website to give it a new look and feel and to make it look more modern. Gravytrain doesn't want to lose the branding of the green and orange, and therefore will put this into their design.
The re-design of Quotesearcher has only just started therefore it will be a while before Gravytrain is happy with the changes and actually makes them live.
Stay tuned to this official Gravytrain Limited Blog to get all the latest news and updates straight from Gravytrain.
The re-design of Quotesearcher has only just started therefore it will be a while before Gravytrain is happy with the changes and actually makes them live.
Stay tuned to this official Gravytrain Limited Blog to get all the latest news and updates straight from Gravytrain.
Monday, 21 January 2008
Gravytrain Ltd Case Study: New Google Analytics Code
Gravytrain Limited officialy started using the new google analytics code in most of its websites today. Gravytrain also manages PPC campaigns for its customers and the new analytics code comes with many new features that can advantage Gravytrain's customers quite hugely.
The new code is completely different to the old code as it is now object orientated. The new code is also personalised to google rather than in the old code which they inherited when Google bought out Urchin. Gravytrain Ltd Analytics now uses the new code allowing its customers to gain the new benefits as well as allowing them to keep on tracking their pages when Google finally pulls the plug on the old Urchin code in favour of the new one.
Stay tuned to this official Gravytrain Limited blog for all the latest news and updates straight from Gravytrain.
The new code is completely different to the old code as it is now object orientated. The new code is also personalised to google rather than in the old code which they inherited when Google bought out Urchin. Gravytrain Ltd Analytics now uses the new code allowing its customers to gain the new benefits as well as allowing them to keep on tracking their pages when Google finally pulls the plug on the old Urchin code in favour of the new one.
Stay tuned to this official Gravytrain Limited blog for all the latest news and updates straight from Gravytrain.
Thursday, 17 January 2008
Gravytrain Ltd Case Study: Flaps International
Gravytrain Limited was asked by Flaps International to design them a new website giving it a professional look and feel giving the user a safe and quality impression of the company. Flaps International is a private flight charter broker who connects customers looking to fly on a private jet to private airlines.
Flaps wanted Gravytrain to convert more users to enquire about flights from one of their number different private flight charters. Gravytrain's designers gave the site a black back drop giving it a smart feel and included a lot of images of private jet interiors giving the impression of a quality expensive airline. Gravytrain also included lots of calls to action to the site encouraging visitors to enquier about private flights.
Flaps Internationals website is currently still being fine tuned by the designers at Gravytrain. Stay tuned to this official Gravytrain Limited blog for all the latest news and updates straight from Gravytrain.
Flaps wanted Gravytrain to convert more users to enquire about flights from one of their number different private flight charters. Gravytrain's designers gave the site a black back drop giving it a smart feel and included a lot of images of private jet interiors giving the impression of a quality expensive airline. Gravytrain also included lots of calls to action to the site encouraging visitors to enquier about private flights.
Flaps Internationals website is currently still being fine tuned by the designers at Gravytrain. Stay tuned to this official Gravytrain Limited blog for all the latest news and updates straight from Gravytrain.
Wednesday, 16 January 2008
Gravytrain Ltd Case Study: Rathbone Media Live
Gravytrain Limited can officialy announce that it has launched Rathbone Media's new website. Gravytrain's designers have worked with Rathbone to give them the design and usability that the company wanted in their website and Gravytrain are extremely pleased with the outcome.
Stay tuned to this official Gravytrain Limted blog for all the latest news and updates straight from Gravytrain.
Stay tuned to this official Gravytrain Limted blog for all the latest news and updates straight from Gravytrain.
Tuesday, 15 January 2008
Gravytrain Ltd Case Study: RunKevRun.com
Gravytrain Limited is currently creating a website for its directors fund raising campaign to raise money for African Revival. Gravytrain director is going to run the London Marathon in April this year, in aid of Africa Revival, and his employees at Gravytrain have created the site so that people can go online and sponsor Kevin and raise money for his charity.
RunKevRun.com is only a very small site containing a few pages explaining what Kevin Taylor (Director of Gravytrain Limited) is setting out to achieve and how he plans to achieve these goals. Gravytrain designers included descriptions of his training schedule and a personal blog that Kevin updates daily into the site. The blog was aimed at giving users an update on how Kevin was finding his training and how he felt he was doing leading up to the big event.
Some say that Kevin Taylor wont finish the marathon and will put it down to his knee injury that he is currently suffering with but here at Gravytrain we know for a fact that Kevin, even with an injured knee, will still cross the finish line. Even if he is behind the guy in the deep sea diving suit!!.
Gravytrain is right behind Kevin and will be there to push him all the way. You can get behind Kevin as well!! Go to RunKevRun.com to sponsor Kevin in this giant of a marathon.
Good Luck Kevin!
Stay tuned to this official Gravytrain Ltd blog for all the latest news and updates straight from Gravytrain.
RunKevRun.com is only a very small site containing a few pages explaining what Kevin Taylor (Director of Gravytrain Limited) is setting out to achieve and how he plans to achieve these goals. Gravytrain designers included descriptions of his training schedule and a personal blog that Kevin updates daily into the site. The blog was aimed at giving users an update on how Kevin was finding his training and how he felt he was doing leading up to the big event.
Some say that Kevin Taylor wont finish the marathon and will put it down to his knee injury that he is currently suffering with but here at Gravytrain we know for a fact that Kevin, even with an injured knee, will still cross the finish line. Even if he is behind the guy in the deep sea diving suit!!.
Gravytrain is right behind Kevin and will be there to push him all the way. You can get behind Kevin as well!! Go to RunKevRun.com to sponsor Kevin in this giant of a marathon.
Good Luck Kevin!
Stay tuned to this official Gravytrain Ltd blog for all the latest news and updates straight from Gravytrain.
Tuesday, 8 January 2008
Gravytrain Ltd Case Study: CommercialQuoteDirect.com
CommercialQuoteDirect.com is another section of Gravytrain Ltd's QuoteDirect Insurances site for Bedford's Insurance Broker. Gravytrain Ltd was asked by Bedford's to add this addition to QuoteDirect and make it blend with the over pages and sections of the site. The designers at Gravytrain gave the section the exact same layout as other sections in the site, keeping consistency throughout and keeping the QuoteDirect brand.
CommercialQuoteDirect was designed by Gravytrain Ltd to be easy for the user to use and kept the idea of having the 5 buttons on every page linking the CommercialQuoteDirect section to other insurance sections in the QuoteDirect site.
The CommercialQuoteDirect site, designed and hosted by Gravytrain Ltd, is currently live and available for users to get qutoes from. Stay tuned to this official Gravytrain Limited blog for all the latest news straight from Gravytrain.
CommercialQuoteDirect was designed by Gravytrain Ltd to be easy for the user to use and kept the idea of having the 5 buttons on every page linking the CommercialQuoteDirect section to other insurance sections in the QuoteDirect site.
The CommercialQuoteDirect site, designed and hosted by Gravytrain Ltd, is currently live and available for users to get qutoes from. Stay tuned to this official Gravytrain Limited blog for all the latest news straight from Gravytrain.
Friday, 4 January 2008
Gravytrain Ltd Case Study: Flint Insurance Group
Flint Insurance Group came to Gravytrain Limited and asked us to design and build a micro-site for to target a new type of customer in the insurance market. Flint told us at Gravytrain that they aimed to target companies that had been accredited the new Investor in People accreditation offering them 25% off of their premiums if they purchased their premiums through Flint Insurance.
We at Gravytrain Ltd set out to complete our task and constructed a website that would do exactly what the customer wanted. The designers at Gravytrain put an explaination on the site of the new accreditation and worked on surprising the customer that they could get 25% off of their insurance premiums. Loads of calls to action were placed on the new micro-site, with Gravytrain Ltd's aim of converting users into potential customers of Flint Insurances.
The new Flint Insurance micro-site is currently live and doing really well thanks to Gravytrain. Stay tuned to this official Gravytrain Limited blog for all the latest news and updates straight from Gravytrain Ltd.
We at Gravytrain Ltd set out to complete our task and constructed a website that would do exactly what the customer wanted. The designers at Gravytrain put an explaination on the site of the new accreditation and worked on surprising the customer that they could get 25% off of their insurance premiums. Loads of calls to action were placed on the new micro-site, with Gravytrain Ltd's aim of converting users into potential customers of Flint Insurances.
The new Flint Insurance micro-site is currently live and doing really well thanks to Gravytrain. Stay tuned to this official Gravytrain Limited blog for all the latest news and updates straight from Gravytrain Ltd.
Thursday, 3 January 2008
Gravytrain Ltd Case Study: GenuineHelp.co.uk
Personal Finance Solutions (PFS) are a debt management company who came to Gravytrain Limited and asked us to redesign there website to make it more modern and up to date. PFS wanted Gravytrain to give the new website a local feel so that users trust the client through the site and feel secure when using the site.
Gravytrain Limited took images and parts from the companies TV advertisement campaign and incorporated it into the new website. The Angel of the North was a big feature that we at Gravytrain Limited put into the site as the company felt that the local users of the website could relate to it, giving the site its local trustworthy feel.
Gravytrain Limited finished off a number of different proposals for PFS new site and are currently waiting to hear back from them. Stay tuned to this official Gravytrain Ltd blog for all the latest news and updates straight from Gravytrain.
Gravytrain Limited took images and parts from the companies TV advertisement campaign and incorporated it into the new website. The Angel of the North was a big feature that we at Gravytrain Limited put into the site as the company felt that the local users of the website could relate to it, giving the site its local trustworthy feel.
Gravytrain Limited finished off a number of different proposals for PFS new site and are currently waiting to hear back from them. Stay tuned to this official Gravytrain Ltd blog for all the latest news and updates straight from Gravytrain.
Tuesday, 1 January 2008
Gravytrain Ltd Case Study: Happy New Year
Gravytrain Limited would like to wish you a happy new year and from all of us hear at Gravytrain we wish you all the best in 2008.
Gravytrain Limited has got some extremely exciting projects coming up so stay tuned to this official Gravytrain blog for all the latest news and updates straight from Gravytrain Ltd.
Gravytrain Limited has got some extremely exciting projects coming up so stay tuned to this official Gravytrain blog for all the latest news and updates straight from Gravytrain Ltd.
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